How to Track the Results of Your Marketing

Launching a new business is an exciting phase. That feeling of excitement, empowerment, and accomplishment overwhelms you. You feel like you’re about to conquer the world and have it in the palm of your hands. From the moment you got your big, bright idea to the point of having a tangible company is a proud moment for you as an …

4 Killer Mobile Marketing Tips That Are Guaranteed to Increase Your Bottom Line

The next time you visit a public place take a moment to look around and you will see that the one thing almost everyone around you has in common is that they are carrying cellphone and it is always within reach. For this reason, suggestions and tips on how to implement mobile marketing in order to reach more customers is …

Are Your Sales Taking a Nose Dive?

I took a trip this Labor Day Weekend up Northern California to discuss marketing strategy with a client and help them be the most remarkable among their target market and also a little R&R with the family to see the beautiful Bay Area. As I drove up the 5 Freeway both going north and coming back, there are hundreds of …

4 Powerful Ways to Increase Engagement on Facebook

With over one billion active users, Facebook is one of the most if not the most powerful marketing platforms today. It is not at all surprising that most businesses today take advantage of this widespread reach to promote their businesses. However, we all know that simply creating a Facebook page for your business is not enough to get people in …

4 Killer SEO Tips Every Local Business Need

Every business owner wants their website to get the top rank on Google search results. But make no mistake: getting and maintaining the top rank on search engine results requires a lot of hard work. Where there is difficulty, however, opportunity follows. If you are a small business owner who wants to increase your local customer base, here are four …

Google Did What? What You Can Do… (2 of 2)

Earlier in the week, I talked about how Google changed things up in regards to local search results. If you have not read my previous article in this series, please read Part 1. For those of you that were waiting on what to do. If your business has been affected or are a business looking for more customers, pay close …

Google Did What? This Can Doom Your Local Business (1 of 2)

Google Local Can Cause This

This is the first part of a two (2) series blog on recovering from the most recent Google algorithm update that has already affected your business. Local marketing has recently been the most powerful tools used by local businesses to really bring customers and traffic into their doors. Nothing has been more important to local businesses whether you’re a retailer, …

What The Priest and My Daughter Taught Me About Marketing

What a very hot and blazing (literally due to the wildfires) Sunday in Southern California near the San Gabriel Mountains today. It was a family day and went to church in the morning and then proceeded to the bring the kids out to play indoor at a local mall. I know the topic seems weird, but it really happened. I …

Why Online Marketing is a Solid Investment Today

Online marketing, also known as iMarketing, Digital Marketing, Internet Marketing, as well as other terms translates into advertising online or on the web. There’s no disputing that it is a valuable tool when it comes to bringing business owners and consumers together. However, as a business owner, you may be wondering if it is truly worth the investment. Online Marketing …

5 Reasons Online Marketing Overwhelm Can Ruin Your Efforts

Every business owner feels overwhelmed at some point in time; especially when it comes to Online Marketing. This emotion can result in a number of negative consequences that can hinder success. This article will provide valuable insight into why becoming overwhelmed can ruin your online marketing efforts if youíre not careful. Disorganization and Clutter Take Over Disorganization and clutter are …